Everything the copilot delivers
Influcial is the agentic marketing copilot for enterprises. Agents self-optimize, governance keeps price bands and approvals tight, and the attribution hub reconciles to finance systems.
Agents
Self-optimizing journeys and campaigns with OptiGenie cards that flag and fix underperformance under the rules you set.
Self-optimizing journeys
Agents orchestrate brief → discover → vet → negotiate → contract → payout → schedule → attribute → learn without losing policy coverage.
Self-optimizing campaigns
Continuously test creator rosters, offers, and sequencing to hit spend, governance, and attribution targets for enterprise programs.
OptiGenie cards
Flag underperformance against rules, recommend compliant fixes, and apply changes that stay within approvals and price bands.
Governance
Negotiation price bands, approvals, RBAC, audit logs, FTC/ASA policy filters, and SSO/SCIM keep control in enterprise hands.
Negotiation price bands
Define regional compensation limits that the copilot enforces during outreach and contracting.
Approvals & RBAC
Route approvers, enforce RBAC, and provision teams through SSO/SCIM with immutable audit trails.
Audit logs
Every negotiation, approval, and payout is logged for procurement, finance, and InfoSec review.
FTC/ASA policy filters
Enforce disclosure rules and policy filters before content scheduling so enterprise compliance stays intact.
Attribution hub
Reconciles to GA4/Adobe plus Shopify/Stripe using deterministic links and codes, then surfaces ROAS, MER, LTV, and lift tests.
Deterministic tracking
Promo codes, link IDs, and UTMs reconcile back to GA4, Adobe, Shopify, and Stripe for finance-grade truth.
ROAS · MER · LTV
Dashboards align spend, revenue, and efficiency metrics with the data finance teams already certify.
Optional lift tests
Run lift or holdout tests, then write results back into the creator performance graph powering the agents.
See the platform in action
Preview how agents, governance, and attribution connect across your enterprise creator programs.